NETSHOES/UMBRO - BRAZIL
LET THEM KNOW
WHO YOU ARE
"EVERYONE HAS THEIR OWN IDENTITY OMN THE FIELD.
ONLY THE BEST ONES WILL BE REMEMBERED. JUST LIKE THIS INITIATIVE BY UMBRO."
Netshoes created a series of posters and print ads featuring football archetypes to promote their new customization boot service. Each archetype was showcased in a unique design engraved on a letter, demonstrating how the design could perfectly fit on your own personalized boots.
"IT'S THE FIRST TIME I
SAVED A PIECE OF ADVERTISING TO HANG IN MY WALL."
ZERO HORA NEWSPAPER COLUNIST